Having operated the business using traditional marketing methods for over 30 years, it became time to take the business online and advertise the range of products and services on offer to a more digitally aware target audience.
A new website was required, and a design was produced which incorporated Honda branding and key product imagery. The latest Honda lawnmower became the hero of the website visual presence, and a clear product-based navigation was created, giving easy access to the distinct product categories.
Within each product section a non-transactional catalogue view was designed to list brand-new and used products for sale and in stock. WordPress CMS was put in place to allow staff to add new products as/when required. Key links were created to the Honda brochures which are well presented and contain all additional product information.
The result is a website which is fully optimised for search engines and mobile devices, and one that visually promotes the product range available.
Graphic Design; Website Design; WordPress; Copywriting; Brand guideline compliance.