PORTFOLIO
Norscot Joinery Websites
Four fully optimised websites for a leading manufacturer of House Kits, Windows and Doors
Intro
Navertech has a long-standing relationship with Norscot, having designed the previous iteration of the Norscot website, and was commissioned to design four new websites as part of a renewed marketing and business growth strategy.
The website design work was also driven by a review of the Search Engine Marketing efforts.
In addition to the long-established Norscot brand, two new brands were being introduced, meaning four new websites were required, with a consistent look & feel for the Norscot branded sites, and more bespoke designs for the two new brands, Cottage Kit Homes and AluWood windows, for their respective target markets and audience.
The result is four well presented and content-rich websites (see visuals below) which engages well with their respective target audience, and are fully optimised for search engines and mobile devices.
Each website benefits from WordPress CMS, giving the in-house marketing team editorial control and allowing them to integrate their website and social media activity.
Technologies
Website Design; WordPress; Photography; Graphic Design; Search Engine Marketing; Advertising; Website Review.
Explore the website designs
Four fully responsive website designs, each designed for their target audience and with an easy-to-use CMS for in-house editorial control
Striking visual identity which carries through other marketing materials and activity
Quick and easy navigation to view cottage designs by number of bedrooms
Pods highlight the level of flexibility and options the customer has
Latest blog posts provides news and advice within the self-build sector
Custom made “build cost calculator”
Promotional video creates more engaging content
Prominent branding and clear navigation structure
Hero image incorporating 3D realistic rendered images
Design finder offers a clear way to show the types of designs available and allows the user to filter by number of bedrooms and change the sort order
Side bar contains all secondary level items, including a unique custom-made build cost calculator
Consistent branding, layout and top half with the House Kits site
Easy to follow visual navigation to sub-pages for window types and materials
Trade specific corporate branding
B2B specific content, structure and layout